by admin | Apr 12, 2019 | Uncategorized
Are you getting a return on investment (ROI) on your search engine optimization (SEO) campaigns? You’re not alone if you’re not sure how to answer that question. Indeed, 40% of marketers say proving the ROI of their marketing activities is their biggest marketing...
by admin | Apr 12, 2019 | Uncategorized
Today’s customers are not only sticking with one social media site. Your target audience is active on many different sites every single day. Actually here are some statistics from a recent study that show just that: – 28% are on 1 site – 24% are on 2 sites...
by admin | Apr 11, 2019 | Uncategorized
Online reviews are crucial to managing your reputation, gaining trust and building confidence. Trust is a key element to gaining and maintaining customers. Do you remember asking for a friend’s opinion about a product before deciding to buy? Didn’t you become more...
by admin | Apr 11, 2019 | Uncategorized
How Better Business Bureau Accreditation Builds Consumer Confidence The Better Business Bureau is a non-profit accrediting organization that gives its stamp of approval when a business meets high standards of quality, responsibility, and trustworthiness. So why is...
by admin | Apr 10, 2019 | Uncategorized
Nearly half of businesses (44%) don’t have a clearly defined marketing strategy. For firms that are active in digital marketing, nearly half do not have a defined digital plan or strategy (47%). No wonder many small businesses are struggling to understand why their...
by admin | Apr 10, 2019 | Uncategorized
Dacia and Facebook Dacia is one of Europe’s fastest growing car brands. The Goal: Their aim was to grow their brand and to generate more leads. The Result: 60,000 extra cars sold in the last three years. That’s a huge success! How did they do it? 1. They decided to...
by admin | Apr 9, 2019 | Uncategorized
To get your digital marketing performing at its optimum, you would need a Marketing Director to oversee the strategy and implementation. However, a Marketing Director would cost you $11,000 to $11,500 a month. This is a huge cost to deal with for most small business...
by admin | Apr 9, 2019 | Uncategorized
Promote your brand along with its good reputation on social media and other platforms. However, things get a bit complicated when you have to deal with bad reviews. First, keep a good reputation by being honest, transparent, setting clear expectations for your...
by admin | Apr 8, 2019 | Uncategorized
Your social media marketing initiatives must be built on building a dialogue, where YOU speak and listen to your audience and responding to their wants and needs. Get them to talk. Then so can you listen and respond. Is your brand into monologues in social media? It...
by admin | Apr 8, 2019 | Uncategorized
On-the-go mobile users who are near you and who are searching for a product or service on Google at this very moment should find your business. But are they? Are you visible in Google’s ‘Local Pack’ and expanded results? Increased foot traffic, phone calls, or visits...
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